Video CVs

 

I was thinking on holiday. I don't just enjoy the sites.

Suppose you want to work in an industry where such things as language skills and appearance are important.

Why not put together a small video and place it on YouTube?

Creating a Video

 

A few posts ago, I showed how with a very simple camera you could upload a video to YouTube and add it to a blog.

I've now added titles and credits with a standard piece of software called Movie Maker that comes with Windows. It is very easy to use and creates smaller files for uploading to YouTube.

Adding Video to a Blog

 

This is Anna playing and enjoying herself in the front garden with Lizzie the basset hound.


Note that this video was taken on a Fuji S5700, which is not the most sophisticated of cameras, but it can take about thirty minutes of video on a 2Gb SD card. The video was then uploaded to YouTube, cutting and pasting the code into this blog.

It's that's simple.

The Bull Enters the China Shop

 

The BBC may not be considered to be a very aggressive animal, but it does have a large presence.

This has now got even bigger now that it has struck a deal to show video clips on YouTube.

Click to learn more.

It will be interesting to see what happens.

Marketing a Film

 

Perhaps I shouldn't say this, but now that Google, Blogger and YouTube are now united and will link their search strategies in the next few months, I think that you now have the perfect medium for viral marketing of anything. And that includes a film.

http://www.jamesmiller.com/mtmblog/blogger.html

This is the blog for my book, Making the Most of the Internet, and it shows how a blog can be fully integrated into a web site.

Note :-

1. The blog is fully indexed, so you can find anything you want quickly.
2. A blog is updated by just logging in and adding the name of the article and the text.
3. You can also add pictures and video clips quickly and easily.
4. Readers can add comments to the blog, which can be unmoderated, moderated or added by approved users only. I prefer the unmoderated, as you can always remove the offensive.
5. Anybody with the right permissions can add topics to the blog. So you, the director and the tea boy can all be empowered.
6. The blog is easily linked to YouTube and external web pages.

But I think the great thing about using an integrated blog is that you will get feedback and you might like to use this to change either the film or the way it is promoted and marketed.

UTube and YouTube

 

This is an interesting Internet spat, that if people don't watch will end up with large legal bills.

Make sure when you put up a web site there is no confusion over the name.

Thoughts on Integrated Blogs

 

I have been doing some experiments with blogs.

I put up a post and then searched for it using the Blogger search facility. The post appeared in the search after only 56 seconds. I tried it again and it took longer, but it still appeared very quickly.

This must be because every time you post, Blogger searches and indexes your post.

I've also checked and Blogger doesn't add these results to Google. But how long before it adds them immediately to the main Google index? And the other results it gets from posts and searches in YouTube! It is much quicker to index something that is presented to you on a plate, rather than search pages and pages of information that may not have changed.

So it would appear that if you want a quick reaction to news and updates you post on your web site, then you should use something like Blogger and integrate it fully into your web site.

There is also the fact that if the blog is stored on your web site, that every time it is updated, then Google itself, will find more pages to integrate, with new words describing your products and services.

Will this take you to a higher position in Google?

YouTube and Marketing

 

I should say that I have used YouTube and have put the only Dory Previn video up there. It is a very easy site to use and one of the reasons for its success, is that anybody can upload a video very quickly and without fuss. I think that the site has tremendous potential and although at present it has a stereotypical market, that will expand dramatically.

I have invented a post puller that is a simple example, where showing a video should sell the product, as it is quite a difficult concept to explain on the flat page as it would need a whole series of still images. As to whether it gets stolen, I'm not actually bothered, as in the largest markets, I would have patent protection and there are plenty of lawyers who'll tackle copyists on a no-win no-fee basis. My wife and son are both lawyers, too!

Supposing that YouTube became the place of choice where any instructional video was placed. Let's say you sell laser printers! A ten minute video can show a lot of how it works, how you install it and how you do simple servicing and change cartridges. As YouTube can be integrated into your site, it doesn't matter whether anybody finds it on YouTube or not.

Just look at blogs. They started as something nerdy and fairly pointless. Now they are serious.

It's not surprising that Google bought Blogger a few years ago now. Perhaps, we will say they got a bargain with YouTube in a couple of years.